Kirsty Oakes, head of product and marketing at Hammonds Furniture explains how homeowners can ‘stage’ their home to add value to their property and ensure a quicker sale.
Giving a home a minimalist style adds £3,600 to the typical asking price.
This style is even more valued among younger generations, with 12% of 18–24-year-olds claiming they would offer £10,000 over the asking price for a home decorated in this style.
Home staging can cost hundreds of thousands of pounds when done by a pro – real estate shows like Selling Sunset have proven just how valuable staging is for selling a property, but also how difficult it can be.
However, there are some easy ways you can stage your home for viewing without breaking the bank.
1. Declutter your space
Storing away personal mementos and other ornaments can help to make a room appear larger and help any viewers to better envisage how their own belongings will look in the space. With minimalism being a highly popular style for house hunters, decluttering will help you to achieve a cleaner look.
If you find you are struggling for storage space while decluttering, it could be worth investing in new storage solutions, that might also make it easier for you to transport your belongings when you move house.
Try and use all available space, including between the top of furniture and the ceiling, or underneath beds and desks. You might be surprised how much space you actually have!
Failing all else, a good clear out, including reselling or donating anything you no longer want or need, will ultimately make the big move easier for you, all while making your space more appealing to buyers.
2. Refresh your walls
While cluttered and bright interiors are bang on trend right now, with #maximalism having over 301.8 million views on TikTok2, our research shows that the style is not in favour with UK house hunters. In fact, nearly a third (32%) said they would offer below the asking price for a home decorated in a maximalist style.
So, you may want to consider muting your home interior with some more neutral colours. According to one of our recent surveys, the most calming colour for the home is, perhaps predictably, white – with 21% of people finding it relaxing. This is closely followed by duck egg blue (20%) and pale grey (18%).
Almost a quarter (24%) of people would also look elsewhere if the house they were viewing had ‘ugly wallpaper’, and close to two in ten (19%) would also be put off by any holes in the walls from hanging pictures or paintings4.
So, even if your home is already decorated in neutral tones, refreshing your walls with a lick of paint and patching up any holes can still help to ensure a swifter sale.
3. Enhance kerb appeal
The exterior of your property is like the cover of a book – it’s a potential buyers’ first impression. A third of people (33%) would be put off a house with a messy garden.
And according to Michael Patterson, managing director of WeBuyAnyHouse, neglecting an outdoor space can also knock off up to 20% of your property’s value.
Taking time to neaten up outdoor spaces can make the world of difference and will present your property as well-maintained in every aspect. Get rid of any weeds, sweep your driveway and paving, and add a pop of colour with the addition of new plants.
If your front door is looking shabby, you may even wish to invest in a new one or give it a paint job. We recently researched the most popular front door colours and found that neutrals are best for your property’s exterior as well as its interior – grey doors are the most sought after, with 9.9k average monthly Google searches. Black (6.6k) and green (2.4k) are also popular choices5.
An unkempt garden and exterior can indicate to potential buyers that other areas of your home may also be neglected, so make sure your property’s outside is as appealing as its inside to make a strong first impression.
4. Appeal to the senses
While staging your home is mainly to do with how your home looks, appealing to all potential buyers’ senses can help them to envisage just how comfortable they could be in your property.
Help your home smell clean and inviting by using a scented candle, reed diffuser or room spray.
Unpleasant smells can be hugely off-putting for potential buyers, with 37% of Brits admitting pet smells would put them off a property.
Bad smells can be a sign of uncleanliness and poor maintenance too – something that house hunters don’t want to deal with when moving into their new home.
Finally, ensure your home is an optimal temperature so that viewers are comfortable. On a hot summer’s day, ensure you’ve aired out the house before a viewing, or you may even want to use a fan if your house gets particularly hot.