Super prime activity still going strong in London
While the mainstream market is having a slowdown, London’s £10 million plus property market is still going strong thanks to pent-up covid demand, according to Knight Frank analysis.
While the mainstream market is having a slowdown, London’s £10 million plus property market is still going strong thanks to pent-up covid demand, according to Knight Frank analysis.
Rental growth rose to 17.8% in Prime Central London and 15.4% in Prime Outer London – as the imbalance between supply and demand continues to push prices up for the most prestigious properties.
Prime Central London is seeing more activity than the rest of the UK, signalling that it’s regaining some of its previous strength following the pandemic-induced downturn.
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In 2019 investors purchased £16.6bn of UK property, but this fell by 58% in 2020 to £9.4bn, and by a further 65% to £3.3bn in 2021.
Another factor is previous market activity, as Prime Central London flat values have fallen by -10.2% since 2016, while the cost of houses has fallen by -4.4% over that period.
The 50-storey Damac Tower development in Vauxhall – containing 360 new apartments – is said to be a good example.
Globally there are 1,890 homes listed for sale above the £10m mark, with London accounting for 16.8% of the market with 317 properties.
This trend has continued for a few months, as the second highest month for tenant demand was in July this year, followed by June.
The number of transactions in prime London reached their highest level since March 2016 last month, research from estate agent Knight Frank shows. This…